Omotesando Area Guide

Known as the Champs-Elysees of Tokyo, Omotesando is the capital's beloved zelkova-tree lined luxury fashion destination. Here storefronts for the world's leading luxury fashion brands vie for attention with trendy cafes and restaurants and cutting-edge architecture and design. Just a few streets from the busy main avenue are the subdued, high-end residential neighborhoods of Jingu-mae and Minami Aoyama.

Details

Highlights
-- Trendy, upscale neighborhood very close to the sprawling urban center of Shibuya.
-- Well-known as a fashion capital of Tokyo, particularly for name-brand and luxury brands.
-- Omotesando Hills is a very modern shopping complex which is home to a wide variety of apparel and fashion brands.
-- Ura-Harajuku (narrow streets that exist between Harajuku and Omotesando) are hip, less traveled streets that offer a different side of urban style.
-- Plenty of cafes and restaurants in the area to choose from when meeting with friends.
-- Very attractive neighborhood for those looking for a stylish neighborhood where you can feel connected to the pulse of the city!

Contents

Location

Omotesando Station itself resides in Minato Ward, but the neighborhood and street of Omotesando seamlessly blend into parts of Shibuya City as well. Putting the pieces together geographically: the northern edge of Minato Ward is bordered by Shinjuku and Chiyoda, to the east is Chuo and Tokyo Bay, to the south lies Shinagawa, and lastly, you’ll find Shibuya to the west of Minato.

Omotesando (lit. “approaching road”) was named such because it was built as the main road leading to Meiji Shrine. Nowadays, the name is synonymous with the cutting edge of style and design in Tokyo. The area is a hub of busy activity in the upscale and luxury world of brand name apparel, and chock full of trendy, modern cafes.

Key Stats

Average Rent in Omotesando

Apartment Type Average Rent ($1 = ¥110)
1R 1K ¥152,300/month ($1,380)
1LDK 2K 2DK ¥239,800/month ($2,180)
2LDK 3K 3DK ¥505,400/month ($4,560)

Apartments For Rent in Omotesando

Train Lines

JR/Subway/Other Line
Tokyo Metro  Chiyoda
Tokyo Metro  Hanzomon
Tokyo Metro  Ginza

Accessibility

Transportation to…  Line Time
Shinjuku Ginza (Shibuya), transfer to Yamanote 13 min
Shibuya Ginza, direct 2 min
Tokyo Ginza (Akasaka-mitsuke) transfer to Marunouchi 16 min
Shinagawa Ginza (Shibuya), transfer to Yamanote 20 min
Naka-Meguro Ginza (Shibuya), transfer to Tokyu-Toyoko 12 min
Roppongi Ginza (Aoyama-itchome), transfer to Oedo 9 min
Yokohama, Kanagawa Ginza (Shibuya), transfer to Toku-Toyoko 40 min

Exit 3 of Omotesando Station. Photo: Scott Kouchi

Orientation Around the Station

Omotesando Station is a subway station with 10 entrances/exits. In general, the “A” exits will place you along Omotesando Road itself (A1, A2 will put you west of the Omotesando Road/Aoyama-dori intersection; A4, A5 will get you east of the intersection). And the “B” exits (in general) will place you south of this intersection.

  • Exit A2 is the closest exit to Omotesando Hills. Once you exit to ground level you’ll be right next to an Apple Store.
  • Exit A3 is next to Akiba Shrine and the Omotesando Police Box. Since there are some benches and space nearby, it makes for a decent spot to meet friends before heading off to your destination.
  • Exits B1 and B2 will put you close to the United Nations University if you’re planning on visiting the farmer’s market held there.
  • Exit A4 is technically the closest to Commune 2nd, but if you don’t mind having to cross the intersection you can exit at A3 and wait for your friends there.

Epicenter of Chic Design

High-class design permeates the entire fabric of Omotesando, as seen in the ornate buildings such as the Tokyu Plaza shopping center. Photo: Scott Kouchi

Omotesando exists as an area that combines lavish with trendy. Pockets of hip, artsy communities can be found amidst the architectural marvels of name-brand stores. For instance, Commune 2nd is a popular collection of independent food carts that holds lots of art-inspired events. United Nations University holds a farmer’s market every weekend. A lot of different artisan crafts and goods can be found in the market, a great way to spend a Saturday morning.

Omotesando Hills

Just a slice of the storefronts lining Omotesando Road that are a part of Omotesando Hills. Photo: Scott Kouchi

Omotesando Hills is a shopping plaza designed by Tadao Ando which has a very sleek and chic appearance. It fits right in with the atmosphere of Omotesando, and inside you can find a variety of high-end fashion stores and restaurants. As the seasons change there will be different seasonal events taking place here.

Brand Name Fashion Around Every Corner

The area of Omotesando is well-known for being home to practically any and every high-end, luxury fashion brand in the world. Beautifully designed buildings showcasing the latest in jewelry and fashion line the streets, and even the alleys, of Omotesando. Prada, Gucci, Dior, COACH, GIVENCHY… the list of brand names that have a foothold in Omotesando is endless. In a bright contrast to the adult-oriented luxury goods on the street, you’ll also find KIDDY LAND: a four-story toy store for all your Hello Kitty, Rilakkuma, and Snoopy needs.

Cat Street

Blurring the line between Harajuku and Omotesando are Cat Street and Ura-Harajuku. In the same vein as the stylish neighborhoods in the vicinity, you’ll find a collection of brand name stores down these small streets as well. Photo: Scott Kouchi

Between Harajuku and Omotesando is a small slice of Tokyo that’s been given the moniker of Cat Street. There are many rumors as to how the street got its name: “the street is narrow like a cat’s forehead,” “there are a lot of cats in the area,” “it was named after the band, The Black Cats, when they were popular,” and so on and so forth.

If you’re just as confused as I was about the cat’s forehead thing, there is an old phrase in Japan that explains this. When somebody wants to call an area narrow or small, in Japanese they might say it’s like a “cat’s forehead” (猫の額), since (apparently) the definition of “forehead” in Japanese is the area of skin between the eyebrows and hairline. It’s hard to define whether cats have eyebrows and/or a hairline, so this sense of vagueness is captured in the phrase “cat’s forehead” in Japanese! The more you know!

Nezu Museum

This beautiful art museum exhibits collections that tend to have a close, deep connection to the history of Japan. Besides the main exhibits, you can find a cafe and a garden. The museum provides an excellent balance to the cutting-edge of contemporary modern city life in Omotesando.

Eating

There are countless options for dining when out and about in Omotesando. In particular, you can find many small, intimate cafes and restaurants which can make for romantic date nights. Or, you can visit any of the cute and trendy cafes during the day while walking around and taking in the sights. It’s a great neighborhood to just have a leisurely stroll.

Omotesando is definitely an upscale area. There’s no way around that, but you can find some surprisingly affordable and tasty spots, like Harajuku Gyoza Lou, where you can grab a quick bite before returning to walk through the glitz and glamor of the city. If I’m around this area in the evening, chances are I’m going to stop by Beer Brain for a pit-stop. It’s a very cozy, standing room only beer shack with friendly staff who enjoy talking about beer. If you’re looking for a spot to grab a coffee with a friend, LATTEST is a very cute and artsy cafe with knowledgable baristas.

Livability

It is possible to find small pockets of an older Tokyo in Omotesando, but it’s definitely an uncommon sight in the area. Photo: Scott Kouchi

Those who love city life and all the excitement that comes with it will find this neighborhood to be a great fit. There are pockets of calm and quiet here, but if you prefer some more distance between home and the city then you might want to check out more residential areas like Setagaya Ward (Futako-tamagawa, Yoga) or west Tokyo (Kichijoji, Musashi-Sakai).

Omotesando is a popular residential neighborhood for foreigners who want to be at the center of chic, convenient, and international Tokyo. Housing options tend towards single-family homes and low-rise brand-name condominiums. Just off of Omotsando Avenue, you will find quiet residential areas: Jingu-mae (to the west) and Minami Aoyama (t0 the east) that are perfect for ex-pat families.

Omotesando is also within walking distance of Yoyogi Park, known for its many international festivals held every summer. It is also a popular with walkers, joggers, and dog-walkers and their four-legged companions year-round. The kids will also love the bicycle track where you can rent everything from tricycles to tandem bikes.

This area appeals to both singles and families since it’s in a very convenient area just outside Shibuya. Weekends might seem a little busy with everybody trying to find a seat in the popular cafes and restaurants (or with those just window shopping, as the area is a great place to just take a city walk), without it ever having the frenzied crowds of Shibuya or Shinjuku.

The Zelkova trees that line Omotesando Road are also part of the neighborhood’s charm. Photo: Scott Kouchi

Although it is a very attractive area for students, the area won’t be that friendly to a student budget. However, if you’re able to find a great deal on an apartment in the area then it might be an area to consider; just don’t get your hopes up.

Useful Info at a Glance

Supermarkets

Nearby Supermarkets Hours Address
Omo Kinokuniya Echika Omotesando Store Mon. – Sat.: 7:30 AM – 10 PM

Sun.: 9:00 AM – 9:00 PM

Holidays: 9:00 AM – 9:00 PM

〒107-0061 Tokyo, Minato City, Kitaaoyama, 3 Chome−6−12 表参道駅内
KINOKUNIYA INTERNATIONAL 9:30 AM – 9:30 PM 〒107-0061 Tokyo, Minato City, Kitaaoyama, 3 Chome−11−7 AOビル B1F‎
Natural House (organic produce) 10:00 AM – 10:00 PM 〒107-0061 Tokyo, Minato City, Kitaaoyama, 3 Chome−6−18 共同ビル(青山)

*This is just a selection of supermarkets in the area.

Gyms

Nearby Gyms Hours Address
Gold’s Gym Omotesando Tokyo Mon. – Sat.: 7:00 AM – 11:30 PM

Sun.: 7:00 AM – 10:00 PM

〒150-0001 Tokyo, Shibuya City, Jingumae, 4 Chome−3−2 表参道 スクエア ビル2・3F
JOYFIT24 Omotesando 24 hrs 〒107-0062 Tokyo, Minato City, Minamiaoyama, 3 Chome−4−8 KDXレジデンス南青山B1
Central Fitness Club Minami Aoyama Mon. – Fri.: 9:00 AM – 12:00 AM

Sat.: 10:00 AM – 9:00 PM

Sun.: 10:00 AM – 7:00 PM

〒107-0062 Tokyo, Minato City, Minamiaoyama, 6 Chome−1−3 コレッツィオーネB1・B2F

*These are just examples of gyms available in the area.

Universities

Nearby Universities Information
Aoyama Gakuin University Aoyama Gakuin University Home Page
United Nations University United Nations University Home Page
Graduate School of Project Design Graduate School of Project Design Home Page

Language Schools

Nearby Language Schools Information Address
Tokyo Ikuei Language School Tokyo Ikuei Language School Home Page 〒150-0002 Tokyo, Shibuya City, Shibuya, 2 Chome−9−13 AIIA ANNEX BLDG

Ward Office, Police

Nearby Community Center/City Hall/Police Station Hours Address
Minato City Hall Mon. – Fri.: 8:30 AM – 5:00 PM

Sat. – Sun.: Closed

Holidays: Closed

1 Chome-5-25 Shibakoen, Minato City, Tokyo 105-8511
Azabu Police Station 4 Chome-7-1 Roppongi, Minato City, Tokyo 106-0032

Clinics

Nearby Clinics Address
Ito Hospital (specialized thyroid hospital) 4 Chome-3-6 Jingumae, Shibuya City, Tokyo 150-8308

*These are examples of clinics in the area.

Parks

Family-Friendly Features

Nearby Family Friendly Features Address
Aoyama Children’s Hall 3 Chome-3-16 Kitaaoyama, Minato City, Tokyo 107-0061

Department Stores


Omotesando Apartments

Apartments for rent near Omotesando Station:

Average rent for properties designed for families and people on ex-pat packages (with housing allowances) are comparable to any neighborhood in Tokyo. In Omotesando, the average rent for a high-end 4-bedroom apartment or single-family home with about 200-sqm of living space or more, will start at about ¥1,300,000 ($12,000). We recommend that you work directly with an agent to find the right property for you, as average numbers may not necessarily represent what is currently available.

Even for non-ex-pat housing, average rent for apartments in the Omotesando area is undoubtedly high compared to areas further away from downtown Tokyo; but if you factor in the convenience of being located in the middle of Tokyo and the ease of having countless dining/shopping options available at your doorstep, it might be worth it to at least check out the properties for rent in the area. For example, on our site you can find 1R apartments near Omotesando for about ¥110,000 per month.

Apartments For Rent in Omotesando

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